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Heads Up – w/e 22nd December 2017

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10 sales books to add to your Christmas reading list

It might be too late to add items to your Christmas list, but these can probably be put through as expenses anyway. A varied list of books on sales strategies, sales techniques, and sales science to re-energise you for 2018.

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10 sales books to add to your Christmas reading list [Source: Brainshark]

Considering Facebook ads in 2018? Here’s a wrap-up of how the pros do it.

Facebook advertising is gaining momentum. Whilst it has a logical fit with many consumer businesses, it also has the potential to support B2B marketing activity. Here are some practical tips for helping to make your Facebook ads more effective.

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Considering Facebook ads in 2018? Here’s a wrap-up of how the pros do it. [Source: Marketing Profs]

A New Year, a new you? Personal branding tips for your online profiles.

We take it for granted that the new people we meet will take a look at our website, but in many cases our own online profiles are also getting the once-over. As with all things online, it’s been possible to analyse which aspects of our online profiles help (or hinder) the good first impression we want to portray.

 

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A New Year, a new you? Personal branding tips for your online profiles. [Source: Marketing Profs]

Popular sales blog posts of 2017

The Brooks Group publish regular sales-related blog posts and as it’s the end of the calendar year, they decided to analyse which posts were most popular in 2017. Here are their top 10 read posts about sales effectiveness.

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Popular sales blog posts of 2017 [Source: The Brooks Group]